Kyff La Douceur
Brief: Brand Strategy, Identity, Print & Digital Design
Project Type: Concept
Industry: Hospitality
Year: 2024
Kyff La Douceur needed a brand identity that captured the essence of Swiss craftsmanship and the enjoyment of indulging in high-quality food, pastries and chocolates. With an elegant logo design inspired by classic, feminine and sophisticated typography, we evoked a sense of timeless luxury. The rich colour palette, featuring a bold and luxurious purple and creamy beige gold, complements the boutique’s premium offerings and creates an inviting, sumptuous atmosphere. Our aim was to encapsulate the art of Swiss confectionery, within a minimalistic canvas, creating a brand that is as delightful and refined as the treats it represents.