Located just 26km west of the Toowoomba CBD along the Warrego Highway, Oakey is ‘the perfect place to grow’, offering a safe and secure town for residents and visitors alike. A vibrant town that prides itself on being friendly and welcoming, with very rich traditions, particularly in defence and the horse racing industry. In support of a 74 lot residential development taking place later in 2026, ‘Parkside’ was developed as a brand that draws on the spirit of the community and the environment, blending the ease of a country town with the comfort of modern living. The brand centres around the idea that life feels better when it’s simpler. Rather than leaning into overt luxury or purely functional affordability, Parkside occupies the middle ground - aspirational yet accessible, thoughtful yet down-to-earth. The brand draws inspiration from Oakey’s welcoming character, open green spaces, and family-oriented rhythm. The identity feels fresh, optimistic, and warm, blending natural tones, contemporary illustrations, and authentic community storytelling.