Natura Pacific began as a small environmental consultancy on the Gold Coast, driven by the vision of combining environmental science with social impact. Over nearly two decades, the company has expanded dramatically - from a small local consultancy to an organisation operating across the world. The goal of the rebrand was to celebrate Natura Pacifics journey and communicate its maturity, expressing sophistication and embracing the advancement of technological solutions. We positioned the brand as a confident and globally relevant organisation, effectively engaging its corporate and government partners. As part of the brand, we developed a graphic system that truly resembles Queensland's and Australia's natural beauty and phenomena - with Contour Maps generated from Queenland's natural landscapes combined with an outlined illustration of their most endangered animal species. These formed a collection of truly unique, eye-catching and Queenslandic graphic system that could be expanded and adapted to perhaps one day include the natural beauty of the entire world.